Message boards :
General discussion :
Current prices of RTX 2080s vs GTX 1080s
Posted 286 days ago by Andy
I believe it is expected that there will soon be GTX 11xx cards equivalent less the ray tracing functionality, which isn't yet supported by a damned thing (and halves your performance to boot when turned on) for a lower price than RTX cards.
This makes the RTX cards sell poorly... and imo provides a plausible cause of the price cuts.